Forum Chairman CSTB'2013: Martin Salter, Broadcast Industry Consultant
Forum Moderator CSTB'2013: Vitaliy Shub, Adviser to President, TransTeleCom
Supported by: Ministry of Telecom and Mass Communications of the Russian Federation
Forum Moderator CSTB'2013: Vitaliy Shub, Adviser to President, TransTeleCom
Supported by: Ministry of Telecom and Mass Communications of the Russian Federation
| 29 January 2013 | ||
| Conference-hall 1 | ||
| 11:30 - 13:45 |
Round table | |
| Moderators: Yuri Pripachkin, President of Cable TV Association of Russia
Co-moderator: Nikolay Orlov, Editor-in-Chief, Tele-Sputnik magazine | ||
The scope of issues includes:
List of participants: 1. Alexey Volin, Deputy Minister, The Ministry of Telecom and Mass Communications of the Russian Federation 2. Maksim Ksenzov, Deputy Head, RosComNadzor 3. Viktor Pinchuk, Deputy General Director, Network Management, Operation and Development, FSUE RTRS 4. Pavel Chumakov, Vice-President, Innovations, “General Satellite” Corporation 5. Alexander Makarov, General Director, Tricolor TV / Yulia Shahmanova, Deputy General Director, Tricolor TV 6. Viktor Koresh, President, AKADO Group of Companies 7. Mikhail Silin, Vice-President, Cable TV Association of Russia 8. Alexey Koukolevskiy, General Director, NTV PLUS 9. Artem Kudryavcev, President, TransTeleCom 10. Nikolay Orlov, Regional Vice President, Eutelsat 11. Yuri Prohorov, CEO of FSUE “Space Communications” 12. Dmitry Bagdasaryan, Director, Fixed business and TV Department, MTS 13. Anatoliy Smorgonskiy, Marketing Director, Moscow region, VympelCom 14. Andrey Kholodniy, Director of “Media products” project, Rostelecom 15. Igor Shestakov, Director of digital channels, Department of digital technologies development, VGTRK 16. Andrey Salnikov, Director of digital channels, Department of digital technologies development, Channel One.Worldwide 17. Roman Stolyarskiy, CEO, RED MEDIA 18. Nadezhda Vilkova, CEO MNITI, President, ARPAT Association | ||
| Conference-hall 2 | ||
| 14.30 - 17.30 |
BCC business-seminars "Solutions for Pay-TV MEDIASTAGE. Interactive TV is on all networks, all devices" | |
| Conference-hall 2 | ||
| 15:00 - 18:00 |
Session: Marketing strategies of Pay-TV channels in Russia and CIS countries | |
| Moderator: Yana Belskaya, Programming Director, Orion-Express | ||
| Time | Paper title | Speaker |
| 15.00 - 15.20 | The Increase of profitability. Audience research as a working tool | Maria Kamenskaya, Head of research of thematic channels, TNS Russia |
| 15.20 - 15.40 | Marketing partnership of channels and operators as an act of mutual assistance in money making | Olesya Konovalova, Deputy Director of Content Management, Rostelecom |
| 15.40 - 16.00 | Marketing methods for survival of small operators in a highly competitive marketplace populated with market giants | Mihail Fominykh, Director LLC «Gerkon», CEO, Ural Association of Cable TV |
| 16.00 - 16.20 | The infochannel of operator as a marketing instrument | Vasiliy Gustelev, Creative and technical director, Pip company |
| 16.20 - 16.40 | Marketing: what an operator can wring from the channel | Vitaliy Novikov, Director of UTV channel
Roksana Khamzina, Head of PR Department, UTV channel |
| 16.40 - 17.00 | Prospects for the development of joint marketing projects with TV channels | Olga Labutina-Ruban, HOlga Labutina-Ruban, Head of Marketing and the development of media-resources Department, MTS |
| 17.00 - 17.20 | Channel and the audience are forever friends. Monetization of visitors, "friends", monetization of channel's brand without advertising costs | Dimitrian Ivanenko, Marketing director, "My Planet" Channel |
| 17.20 - 17.40 | Out of the air promotion or how we find our audience | Elena Nachkebia, Marketing director, RED MEDIA |
| Conference-hall 4 | ||
| 14.30 - 16.30 | Press-conference MTS Group of companies | |
| Conference-hall Blue (Pavillion 2, second floor, Crocus Expo) | ||
| 16.00 | Presentation of «DIGITAL TV» project
Dmitry Mednikov, Deputy General Director, VGTRK | |
| 30 January 2013 | ||
| Conference-hall 1 | ||
| 11.00 - 15.30 |
Session "Satellite constellation development of Russian and foreign operators" | |
| Moderator: Oleg Kolesnikov, Technical Director, NTV PLUS | ||
| Time | Paper title | Speaker |
| 11.00 - 11.20 | Moderator's opening speech | Oleg Kolesnikov, Technical Director, NTV PLUS |
| 11.20 - 11.40 | The development of orbital grouping of satellites "Yamal" | Dmitry Sevastyanov, General Director, Gasprom space systems |
| 11.40 - 12.00 | New opportunities for broadcasting and data services in CIS | Nikolay Orlov, Regional Vice President, Eutelsat |
| 12.00 - 12.20 | Internet access via VSAT technology to the mass market for private users | Dmitry Gordienko, Chief technical officer, RuSat |
| 12.20 - 12.40 | Gearing up for the Sochi Winter Games 2014 … How can you prepare your network to broadcast Sports Content Efficiently and Reliably | Andrew Dmitriev, Manager Sales and Business Development, Russia, Newtec |
| 12.40 - 13.00 | Position 75 ° New Innovations in organizing direct TV (or DTH?) broadcasting | Timofey Abramov, Director of Commercial Department, Intersputnik, The International Organization of Space Communications |
| 13.00 - 13.20 | DVB’s Satellite Standards: a saga of novelties | Gerard Faria, CTO, Teamcast |
| 13.20 - 13.40 | ASTRA 5B – a new satellite of SES for DTH / DTT services in Eastern Europe | Onno Zonneveld, General Manager, Rep. Office Ukraine, SES |
| 13.40 - 14.00 | Aspects of foreign satellites' admission in Russian information space | Kirill Mahnovskiy, Business Development Director, Orion-Express |
| 14.00-14.20 | B2B solutions based on Ka-band satellite | Dmitry Belyaev, Deputy General Director, Romantis |
| 14.20-14.40 | Ka-Band and Beyond: Bridging the Digital Divide | Serge Van Herck, CEO, Newtec |
| 14.40-15.00 | The Ka-band in Russia - the first results | Sergey Pekhterev, CEO, AltegroSky |
| 15.00 - 15.20 | AMOS by Spacecom – multiregional operator | Alexander Vyshlov, Representative of Russian office, AMOS - Spacecom |
| Conference-hall 2 | ||
| 11.00 - 16.00 |
IP & TV Forum | |
| Moderator: Alexey Grishin, Head of Development Department, V-Lux | ||
| Time | Paper title | Speaker |
| 11.00 - 11.10 | Moderator's opening speech | Alexey Grishin, Head of Development, V-Lux |
| 11.10 - 11.30 | Return-Path Data | Ilya Tsar'kov, Deputy Head of Research of the thematic channels, TNS Russia |
| 11.30 - 11.50 | The attraction of new customers and profitability increase through the use of Hybrid STB | Alexey Sedov, Project Manager, Dune HD Global |
| 11.50 - 12.10 | Title to be advised | Alexey Shishov, Vice President of Cable TV Association of Russia, Chairman of the Board of directors of "V-Lux" |
| 12.10 - 12.30 | Monetization of video services in new media - the myths and practical experience | Andrey Vdovin, Program Director, CTI |
| 12.30 - 12.50 | Marketing features of interactive television | Natalia Yashenkova, Chief Marketing Officer, Netris |
| Break | ||
| 13.50 - 14.10 | Making the switch: from IPTV to OTT | Dmitry Bronner, General Manager, Russia, Nagra |
| 14.10 - 14.30 | Android platform: new features for convenient delivery of digital content to users | Dmitry Matvienko, Head Cloud Computing & IPTV, Eltex |
| 14.30 - 14.50 | Quality control of the content in modern TV networks | Steve Foy, Business developer, Tektronix |
| 14.50-15.10 | Digital set-top box: the future of hybrid | Vadim Makmatov, Key account manager, SmartLabs |
| 15.10-15.30 | A budget solution for content protection for IPTV providers | Nikolay Mikhailov, Director, IPTV Portal |
| 15.30-15.50 | A new standard of HEVC video compression | Andrey Pozdnykov, President, Elecard |
| Conference-hall 3 | ||
| 11.00 - 18.00 |
Mobile Multimedia Forum | |
| Forum's partner: MTS | ||
| Moderator: Vitaliy Shub, Adviser to President, TransTeleCom | ||
| Time | Paper title | Speaker |
| 11.00 - 11.20 | Moderator's opening speech | Vitaliy Shub, Adviser to President, TransTeleCom |
| 11.20 - 11.40 | Marketing communications in mobile social media | Irina Ahmadullina, Expert of digital content, J`son and Partners |
| 11.40 - 12.00 | The condition of the content market from the operator's point of view | Mikhail Goryachev, Head of Direction, MTS |
| 12.00 - 12.20 | The role of digital content in the operator's business | Ekaterina Ogneva, Head of the Department of the informational-entertainment services of VympelCom/ Vadim Bespalov, Senior Manager of the aggregation services of VympelCom |
| 12.20 - 12.40 | Trends in the development of multi-screen TV | Vitaliy Starodubov, Chief Operating Officer, MegaLabs (a subsidiary of MegaFon) |
| 12.40 - 13.00 | Google Play – a new potential of the development in Russian content market | Ilya Fedotov, Marketing manager of mobile products, Google Russia |
| 13.00 - 13.20 | Key technologies and services for the creation of new media applications | Natalia Efimtseva, Technical Evangelist, Developer and Platform Evangelism Unit, Microsoft |
| 13.20 - 13.40 | Video in the mobile operator's networks | Oleg Shchapov, CEO, CTI |
| 13.40 - 14.00 | Mobile TV. The day after tomorrow | Fedor Yezhov, Executive Director, SPB TV |
| Break | ||
| 14.30 - 14.50 | Russian market of mobile developments | Alexander Vasiliev, Founder and General Director, Apps4All |
| 14.50 - 15.10 | The experience of a television company in mobile application development as an attempt to orient the brand in the changed audience segmentation | Sergey Zudin, Head of special project's department, TPO Red Media
Yulia Sipailova, Deputy of marketing director, TPO Red Media |
| 15.10 - 15.30 | The development and promotion of mobile apps | Vladimir Verhovskiy, Mobile marketing consultant and head of publishing, E-Legion |
| 15.30 - 15.50 | Mobile devices change the world | Alexey Makin, Marketing Director, Redmadrobot |
| 15.50 - 16.10 | iPhone/Android — a new distribution channel of video content (by example of "Stream" app) | Anatoliy Larin, Business Developer, Touch Instinct |
| 16.10 - 16.30 | Title to be advised | Ilya Kurilin, CEO, Octopod |
| 16.30 - 16.50 | Title to be advised | Vitaliy Dubinin, Founder, ID EAST |
| 16.50 - 17.10 | Technologies for legal digital content | Dmitry Shalimov, Director General, Interactive |
| 17.10 - 17.30 | Usability of media applications for Win8 | Yulia Suvorova, Leading usability expert, UsabilityLab |
| Conference-hall 4 | ||
| 10.30-13.10 |
Session "Smart TV – opportunities, platforms, applications" | |
| Moderator: Mikhail Shehovtsov, Managing Director of media projects, J’son & Partners Consulting | ||
| Time | Paper title | Speaker |
| 10.30 - 10.50 | How the presence of Smart TV function influences user's choice | Kristina Petryanina, Consultant of pay TV and new media, J’son & Partners Consulting |
| 10.50 - 11.10 | Cloud TV - the future is today | Alexander Belenov, General Director, Tvzavr.ru |
| 11.10 - 11.30 | The interaction between CDN and Smart TV | Konstantin Anokhin, Head of Business Development, NGENIX CDN |
| 11.30 - 11.50 | Smart TV – as one of the content distribution areas for the manufactures | Sergey Zudin, Head of special project's department, TPO Red Media |
| 11.50 - 12.10 | ivi.ru: from web to multi-screen | Sergey Bykov, Deputy of Business Developer, IVI.RU |
| 12.10 - 12.30 | TV Smarties: connecting the screens, bridging the
platforms and crossing the chasm | Hans Disch, Chief Innovation Officer, 24iMedia |
| 12.30 - 12.50 | ViNTERA.TV – a universal platform for TV channels broadcasting to all Internet-compatible devices | Gerasim Gadiyan, CEO of Network HDTV-channels, HD Media |
| 12.50 - 13.10 | STS Media - is more than just TV now | Anna-Maria Treneva, Director of new media department, STS Media |
| Break | ||
| 13.30 - 18.00 |
Session "TV Everywhere. Multi-screen solutions (Connected TV, smartphones, tablets)" | |
| Moderator: Leonid Konik, Editor-in-chief, ComNews
| ||
| Time | Paper title | Speaker |
| 13.30 - 13.50 | Moderator's opening speech | Leonid Konik, Editor-in-chief, ComNews |
| 13.50 - 14.10 | Tapping the power of Cloud in the Media industry | Rob van den Dam, Global Communications Leader IBV, IBM |
| 14.10 - 14.30 | How to increase profits with TV Everywhere service | Andrey Silanchev, Business Developer Russia, CIS, Irdeto |
| 14.30 - 14.50 | Driving multiscreen: the impact of live sports on telcos and their business models | Mark Hyland, Senior Vice President Global Sales, QuickPlay Media |
| 14.50 - 15.10 | A new paradigm of IPTV | Konstantin Burykhin, Business Development Manager, TV & Multimedia, Ericsson Northern Europe and Central Asia, Ericsson |
| 15.40 - 16.00 | HbbTV Interactive Services | Leonid Berkovich, VP Marketing, Viaccess-Orca |
| 16.00 - 16.20 | Connected TV for the State needs and a mature business | Alexey Bugay, Deputy General Director, Business Development, CTI |
| 16.20 - 16.40 | Alternative video services for Multiscreen | Murad Efendiev, CEO, Netris |
| 16.40 - 17.00 | Shifts to multiscreen and OTT offers: opportunities and threats | Kamila Nigmatulina, Analyst, IHS Screen Digest |
| 17.00-17.20 | How Content Goes Portable | Dan Marotta, Executive Vice President & General Manager, Broadcom |
| 17.20-17.40 | Multi-screen TV: In the struggle for the audience | Kirill Filipov, CEO, SPB TV AG |
| 31 January 2013 | ||
| Conference-hall 1 | ||
| 10.30 - 16.30 |
Session: Increase of cable and satellite TV operators’ revenues. TV goes online: OTT, VoD, PPV, Catch-Up TV and Social Media | |
| Sponsor: CDN Video | ||
| Moderators: Nikolay Orlov, Editor-in-Chief, Tele-Sputnik magazine,
Vitaly Shub, Adviser to President, TransTeleCom | ||
| Time | Paper title | Speaker |
| 10.30-10.40 | Moderator's opening speech | Nikolay Orlov, Editor-in-Chief, Tele-Sputnik magazine |
| 10.40 - 11.00 | Title to be advised | Sergey Nazarov, candidate of technical science, Vice-president, Commercial Department, AKADO |
| 11.00 - 11.20 | Strategy of Pay-TV market's growth | Dmitry Bagdasaryan, Fixed Business and TV Director, MTS |
| 11.20 - 11.40 | Title to be advised | Vitaliy Shub, Adviser to President, TransTeleCom |
| 11.40 - 12.00 | Title to be advised | Alexey Zhuravlev, Marketing Director, NTV-PLUS |
| 12.00 - 12.20 | Drivers of revenue growth | Olesya Konovalova, Deputy Director of Content Management, Rostelecom |
| 12.20 - 12.40 | Google Play and iTunes – a new era of VoD in Russia? | Vladimir Nabatov, Project manager, X-Media Digital |
| 12.40-13.00 | TV in the Internet: experience and trends | Yaroslav Gorodetskiy, General Director, CDNvideo |
| 13.00-13.20 | Arab Broadcasting View of Recent Technical Developments | Fares Lubbadeh, General Director, SpaceTech TV Engineering |
| 13.20 - 13.40 | The Launch of digital terrestrial television abroad (e.g. Cambodia) | Polina Belova, Project manager, General Satellite |
| 13.40 - 14.00 | Success in OTT deployments | Sergey Lackham, Director, Envivio |
| 14.00 - 14.20 | The viewer of the future | Gregory Lavrov, Head of Discovery Networks in the North-East Europe, Discovery Communications LLC |
| 14.20-14.40 | The Future of Terrestrial Broadcast | Peter Siebert, Director, DVB Project |
| 14.40-15.00 | Content proposal for operators based on the convergence of TV and internet audience | Tatyana Mikhalevskaya, Project manager, Department of Internet projects, First HDTV |
| 15.00-15.20 | Evolution of Hybrid Services | Samina Husain, Sr. Business Development Manager STB, Albis Technologies |
| 15.20-15.40 | A subscriber does not want to pay? We know what to do with them | Peter Sherbakov, Programming Director, SPB TV |
| 15.40 - 16.00 | The advantages of hybrid TV solutions - merging linear TV and Internet | Oleg Yurtaev, Sales Consultant TV & Media Ericson Northern Europe and Central Asia, Ericsson |
| 16.00 - 16.20 | Development of television formats in the Internet | Kira Taubert, Executive producer, Digicast |
| 16.20-16.40 | The evolution of TV - interactivity and personalization | Makhail Fastovets, Director General HBB TV, Rikor |
| Conference-hall 2 | ||
| 11:00 - 14:30 |
Business seminars | |
| Moderator: Gerasim Gadiyan, CEO of Network HDTV-channels, HD Media | ||
| Time | Paper title | Speaker |
| 11.00-12.00 | Satellite Internet access for individual users | Dmitry Gordienko, Chief technical officer, RuSat |
| 12.00-12.30 | Selenio – a modular media convergent platform from Harris | Marcel Toelkemeier, Solution Architect - Video Head End, Harris Communications GmbH |
| 12.30-13.00 | WELLAV’s Head-End & STB solution for IPTV | Alexander Kutin, CTO, Wellav Technologies Ltd., Universal Communication LLC |
| 13.00-13.30 | Title to be advised | Alexey Shachnev, Head of department, Irdeto - Nvision Group |
| 13.30-14.00 | Versio – a channel in the box from Harris | Alexander Shirokih, Key Account manager, Harris |
| 14.00 - 14.10 | The presentation of Social TV "Inva Media TV" | Anastasia Kapustina, Editor-in-chief, Inva Media TV channel
Vladimir Vasiliev, Technical Director, Inva Media TV channel |
| Conference-hall 4 | ||
| 11.00 - 14.00 |
Session: Media & Telecommunication Law | |
| Moderator: Elena Gultyaeva, Legal Advisor, Cable TV Association of Russia | ||
| Time | Paper title | Speaker |
| 11.00 - 11.10 | Moderator's opening speech | Elena Gultyaeva, Legal Advisor, Cable TV Association of Russia |
| 11.10 - 11.30 | Changes relating to telecommunications and the Internet in the Fourth part of the Civil Code | Maxim Labzin, Patent attorney of Russian Federation, Partner, INTELLECT - S |
| 11.30 - 11.50 | The basic problems of communication operators. Supposed solutions | Mikhail Pashkov, Vice-president on legal issues, NADIKS |
| 11.50 - 12.10 | Live TV from the Cloud, what consumers – and pirates – have been waiting for | Nikita Pankratov, Solution Expert, Nagra |
| 12.10 - 12.30 | Regulation of mass-media in 2013. The consequences of changes and adaptation to the Law | Fedor Kravchenko, Managing Partner, Media Lawyer's Board |
| 12.30 - 12.50 | Problems of legal support of multi-programme TV operators | Elena Gultyaeva, Legal Advisor, Cable TV Association of Russia |
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